For years, Indian investors have been taught to chase higher returns. A fund promising 14–15% annual growth sounds far more attractive than one delivering a modest 10%. But a recent analysis highlighted by Moneycontrol reveals a reality that surprises most retail investors. Over the long term, how much you invest and how consistently you increase that investment can matter far more than the headline return number.
This insight challenges the traditional mindset of return chasing and shifts the focus to disciplined contribution growth through SIP top-ups.
The Big Misconception Around High Returns
Most investors fixate on finding the next top-performing mutual fund. They expect the fund manager to do all the heavy lifting while their monthly SIP amount remains unchanged for decades.
Consider a common approach. An investor starts a monthly SIP of ₹10,000 and continues it for 20 years without any increase. Even at a strong 14% annual return, the final corpus looks impressive on paper. But there is a hidden flaw. Your income grows over time, inflation rises, and yet your investment contribution stays frozen.
This is where many long-term portfolios silently underperform their true potential.
How a 10% Step-Up SIP Changes Everything
Now compare that with a slightly different strategy. You start with the same ₹10,000 monthly SIP, but increase it by 10% every year, roughly in line with salary hikes. Even if the investment grows at a lower 10% annual return, the final wealth created can be significantly higher.
The reason is simple. Every year, you are adding more money into the system. This larger base then compounds year after year, creating a snowball effect that eventually overtakes the advantage of higher returns on a smaller investment.
Contribution vs Compounding: The Real Wealth Engine
In a fixed SIP with high returns, compounding works hard, but the fuel supplied to the engine remains limited. In a step-up SIP with moderate returns, the compounding rate is lower, but the fuel supply keeps increasing every year.
Over long periods like 15 to 25 years, this growing contribution base becomes the dominant factor. The total amount invested through a step-up SIP is much higher, and compounding on that larger base delivers superior outcomes.
This is why many disciplined investors with average funds end up with larger portfolios than return-chasers who frequently switch schemes.
Inflation Makes Fixed SIPs Risky Over Time
A fixed SIP also ignores inflation. ₹10,000 invested today does not have the same purchasing power 20 years later. Expenses rise, lifestyles change, and financial goals become bigger.
A 10% annual SIP increase helps your investments keep pace with inflation and income growth. It ensures that your future goals are funded with future-level money, not outdated contributions.
The Hidden Cost of Chasing 14% Returns
Another overlooked risk is excessive fund switching. Investors often jump from one scheme to another searching for that extra 3–4% return. This behavior can lead to exit loads, long-term capital gains tax, and poor timing decisions.
Staying invested in a stable, diversified fund and steadily increasing contributions often produces better real-world results than constantly hunting for outperformers.
What the Numbers Show Over 20 Years
Here is an illustrative comparison that highlights the power of disciplined top-ups:
| Strategy | Starting SIP | Annual Increase | Assumed Return | Approx Final Corpus |
|---|---|---|---|---|
| Fixed SIP | ₹10,000 | 0% | 14% | ₹1.31 Crore |
| Step-up SIP | ₹10,000 | 10% | 10% | ₹1.55 Crore |
Despite earning a lower annual return, the step-up SIP generates more wealth by leveraging higher total contributions and long-term discipline.
What Smart Investors Should Focus On
You cannot control market returns. No one can guarantee 14% every year. What you can control is how much you invest and how regularly you increase that amount.
By aligning SIP top-ups with income growth, you make full use of your peak earning years. This approach brings you closer to large financial goals faster than waiting for a perfect bull market.
The Bigger Lesson for Long-Term Wealth Creation
Wealth creation is not about finding extraordinary funds. It is about building extraordinary habits. Increasing your SIP every year may feel boring, but over time it becomes one of the most reliable strategies available to retail investors.
A consistent 10% return combined with disciplined contribution growth can quietly outperform flashy high-return strategies that lack commitment and patience.
Final Thought
If your goal is long-term financial security, focus less on chasing returns and more on increasing your investible surplus. Over decades, this simple shift can change the outcome of your entire financial journey.
Disclaimer
This article is for educational and informational purposes only. It does not constitute investment advice, financial planning advice, or a recommendation to buy or sell any financial product. Mutual fund investments are subject to market risks. Past performance does not guarantee future results. Investors should consult a qualified financial advisor before making any investment decisions.



